Building a Winning Enterprise Marketing Strategy
Yazar: Madecraft; Dapena-Baron, Marta
Yıl: 2020
Mevcut
- İçerik:
- Marketing strategies are never straightforward, making it difficult for leaders to proceed with confidence and authority. In this course, listeners can learn the six key choices global brands need to make for a battle-ready marketing strategy that wins customers and grows the business. Marta Dapena-Baron, a former Fortune 500 marketing VP, shares how to decide between acquiring or retaining customers and four amazing strategies for go-to-market. Additionally, listeners can learn how to change their customer beliefs and behaviors and how to manage and develop key marketing benchmarks. This audio-only course was created by Madecraft. We are pleased to host this content in our library.
Eser başlığı ile ilgili bilgiler
Yayın adı: Building a Winning Enterprise Marketing Strategy
Yazar: Madecraft; Dapena-Baron, Marta
Yayınevi: LinkedIn
Kategori: eLearning, Berufliche Weiterbildung, Betriebswirtschaftliche Kenntnisse
Ödünç alma süresi: 180 Gün